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Most SaaS pricing isn’t one plan — it’s a ladder. Macropay models each rung as its own product, then groups them behind a single checkout link so buyers pick a tier at purchase and switch tiers later without contacting you. Because Macropay is the merchant of record, every tier inherits the same tax, VAT, and compliance handling automatically — you define the price, we remit the sales tax and stay the seller of record on the customer’s statement. In this guide we’ll stand up a three-tier subscription ladder — Starter (15/mo)∗∗,∗∗Growth(15/mo)**, **Growth (35/mo), and Scale ($75/mo) — wire them into one checkout link, and walk through how a customer upgrades and downgrades from the portal on their own.
A “variant” in Macropay is just a separate product offered alongside its siblings. Same data model, same API — the only difference is price and billing logic. This keeps each tier independently configurable (entitlements, metering, trials) instead of locking them into rigid option matrices.

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Step 1 — Build the tier products

1

Open your Products catalogue

From the Macropay dashboard sidebar, go to Products > Catalogue for your organization, or jump straight there: https://macropay.ai/dashboard/${org_slug}/products
2

Create the first tier

Click New Product and fill in the details. We’ll start with the entry tier: a monthly subscription named Starter priced at $15.Once saved, the tier appears in your catalogue:
3

Add the remaining tiers

Repeat New Product for the next two rungs of the ladder:
  • Growth — a monthly subscription priced at $35.
  • Scale — a monthly subscription priced at $75.
With all three saved, your catalogue lists the full ladder side by side:
Tiers don’t have to be flat monthly prices. Mix pricing models across the ladder — a free or pay-what-you-want entry tier, a fixed mid tier, and a usage-based top tier metered on real activity. For AI products you can meter by usage, activity, or outcome, so a “Scale” tier can bill on tokens consumed or value delivered rather than a static seat count.
A single checkout link can present every tier at once, letting the customer choose their entry point on the same page.
1

Open Checkout Links

In the sidebar, go to Products > Checkout Links, or navigate directly: https://macropay.ai/dashboard/${org_slug}/products/checkout-links
2

Bundle the tiers into a link

Click New Link and select all three products you want offered as variants — Starter, Growth, and Scale.Before saving, you can set:
  • a label for the link (internal name),
  • a success URL to redirect to after purchase,
  • custom metadata to carry through to orders and webhooks,
  • whether discount codes are accepted,
  • whether a billing address is required.
Click Create Link once configured.
3

Grab the shareable URL

Your new link shows up under Checkout Links — here the system applied the default label 3 products.Open the label to reveal the public checkout URL.Copy it and drop it anywhere — a pricing page, an email, a docs CTA — and customers can purchase any tier from it.

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Step 3 — Customer picks a tier at checkout

1

Choose a tier and pay

On the hosted checkout, the customer selects their tier, enters their email, and pays. Card details are tokenized in our PCI DSS Level 1 compliant vault — neither you nor the page ever touches raw card data.
2

Receive the portal access email

After purchase, the customer gets a confirmation email with a link into their customer portal, where they can manage the subscription and change tiers later.
The portal is fully self-serve, so plan changes don’t generate support tickets. And because Macropay is the merchant of record, proration, tax recalculation, and the invoice are all handled for you on every switch.

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Step 4 — Self-serve downgrades

When a customer moves to a cheaper tier — say from Growth down to Starter — they drive the change themselves.
1

Open the portal and click Change Plan

From the email link, the customer opens the portal and clicks Change Plan.
2

Pick the lower tier

They select the tier to move to and confirm with Change Plan.
3

Downgrade applied

The active subscription is now Starter instead of Growth.

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Step 5 — Self-serve upgrades

Upgrades follow the same path in reverse — here the customer steps up to Scale.
1

Open the portal and click Change Plan

From the email link, the customer opens the portal and clicks Change Plan.
2

Pick the higher tier

They select Scale and confirm with Change Plan.
3

Upgrade applied

The active subscription is now Scale.
You now have a Good/Better/Best ladder selling from one link, with customers upgrading and downgrading on their own. Tax, VAT, dispute handling, and PCI scope ride along on every tier — that’s the merchant-of-record model doing the heavy lifting.